Daimler at a Glance
Daimler AG is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insurance and innovative mobility services.
The company’s founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today: The Group’s focus is on innovative and green technologies as well as on safe and superior automobiles that appeal to and fascinate its customers. For many years now, Daimler has been investing continually in the development of alternative drive systems with the goal of making emission-free driving possible in the long term. So in addition to vehicles with hybrid drive, Daimler now has the broadest range of locally emission-free electric vehicles powered by batteries and fuel cells. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment.
Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. Its current brand portfolio includes, in addition to the world’s most valuable premium automotive brand, Mercedes-Benz, the brands smart, Maybach, Freightliner, Western Star, BharatBenz, Fuso, Setra, Orion and Thomas Built Buses. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2011, the Group sold 2.1 million vehicles and employed a workforce of more than 271,000 people; revenue totaled €106.5 billion and EBIT amounted €8.8 billion.
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Company Ownership |
Daimler is owned by European, U.S. and other international investors. More than one billion shares (December 31, 2011) are circulating. more |
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Global Stock |
The stock is listed on the stock exchanges in Frankfurt and Stuttgart. more |
| Headquarter |
Stuttgart / Germany |
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Chairman |
Dr. Dieter Zetsche |
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Board of Management |
Consists of 7 members (including the Chairman and the heads of the operating and functional divisions). more |
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Supervisory Board |
Consists of 10 shareholders’ representatives and 10 employees’ representatives. The Supervisory Board appoints the Board of Management and approves important corporate decisions.
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Total Revenues |
EUR 106.5 billion
(2011 financial year) |
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271,370
(December 31, 2011) |
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Automotive Sales |
2,111,106 vehicles
thereof: 1,381,416 Passenger Cars
thereof: 425,756 Trucks
(2011 financial year) |
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Manufacturing Facilities |
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Brands |
Mercedes-Benz, smart, Maybach, Freightliner, Western Star, BharatBenz, Fuso, Setra, Orion and Thomas Built Buses more |
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Sales Organization |
With its strong brands and a comprehensive portfolio of automobiles, Daimler is active in nearly all countries in the world. |
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Official Language |
English |
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Financial Reporting |
IFRS accounting (from 2007 onwards); earnings reported quarterly |
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